Meta Keywords Myth
Meta Keywords Myth addresses the misconception that the meta keywords tag still affects rankings.
Google officially stopped using meta keywords for ranking years ago. Relying on them instead of focusing on content quality or user experience is a waste of effort.
Many older sites included dozens of keywords in the meta tag hoping to boost rankings. After removing them and investing in content updates, traffic improved, showing that meta keywords had no effect.
How to Approach Keywords
- Focus on naturally integrating keywords into content
- Optimize title tags, meta descriptions, headings, and content body
- Use keyword research to guide strategy rather than meta tags