Internal Linking Boosts

Internal Linking Boosts focuses on improving the way pages within a website connect to each other. Proper internal linking helps search engines discover content, understand the site’s hierarchy, and distribute authority across pages.

Pages with few internal links may be crawled less often or considered less important. Strategically adding links between relevant pages improves indexing and reinforces topical authority.

Example: Linking a new blog post about “Keyword Research Tips” to your main “Content SEO” page helps search engines understand the content cluster and improves rankings for both pages.

Key Improvements

• Use descriptive anchor text that reflects page content
• Link from high-authority pages to lower-authority pages needing traffic
• Avoid over-linking; keep internal links natural and contextual

Impact: Many sites see 5–20% increase in traffic to underperforming pages after improving internal linking.