Domain Age Myths debunks the idea that older domains automatically rank better.

While older domains may have historical authority, age alone does not guarantee higher rankings. New sites with high-quality content and strong backlinks can outrank older domains.

Example: A startup launched a blog on a new domain and outranked competitors 10+ years older within six months after publishing optimized, high-quality content and building relevant backlinks.

Best Practices

  • Focus on content quality, backlinks, and technical SEO
  • Use domain age only as context, not as a ranking factor
  • Avoid assuming age equals authority; build credibility through results