Google Algorithm Overview

Google Algorithm Overview explains the core system Google uses to evaluate and rank web pages in search results. Understanding this helps marketers align SEO strategies with ranking factors.

Google uses hundreds of signals to determine relevance, authority, and user experience. Staying informed ensures your site avoids penalties and ranks effectively.

A small e-commerce site improved its page speed, optimized content, and gained authoritative backlinks. After aligning with algorithm best practices, organic traffic increased by 65% over six months.

Key Takeaways

• Algorithms consider content quality, backlinks, UX, mobile-friendliness, and technical SEO
• Regular updates refine these factors to improve search result relevance
• Staying compliant with Google’s guidelines ensures sustainable rankings